It is known that the design and words put on a flyer is one of the most important elements that contribute to the design quality of a flyer. However, there are other things you can do to spice up your flyer printing services. There is an endless possibility you can do with flyer printing as there is no rule regarding flyer. As long as you can think of it, you can make it. Below are several things you may consider in designing your flyer to enhance its look and create more impact on the receiving end.
1. Print your flyer in high-quality
One of the quickest and easiest ways to boost up the quality of your flyer is by printing on a high-quality paper. As you might have already known, there are a lot of different types of paper you can choose for your flyers. If you want your flyer to look more professional with higher durability, you can choose a slightly thicker paper with a glossy finish. The images on your flyer must also be in high-definition to avoid having pixelated result upon printing. This will appear better on the flyer and make sure it doesn’t look sloppy. Choose the right type of ink and colors to use for your flyer so that it will complement the type of paper you choose.
Embossing creates a 3D effect on your flyer. This will turn your flyer more attractive and interesting to touch. People might be interested to touch your flyer and even read further about what you say in your advertising tool. However, be careful in embossing your flyer. You can’t just emboss everything. You must choose the important points on your flyer to emboss. This will emphasize the focal point of your flyer and create a clear focus for your flyer readers.
3. Be creative with the shape and size
Commonly, flyers are printed in rectangular paper. You can add more creativity to this by making it foldable, almost like a brochure. By making your flyer foldable, it may interest people into seeing the content by opening the fold. There are many types of fold you can choose for your flyers, such as half fold, tri fold, or even spiral fold. This will surely leave a good impression on your potential customers and make your flyer stand out among others. Avoid making the fold too complicated, though. If making your flyer foldable is too difficult, you may utilize the space of your flyer further by printing on both sides of the paper.
4. Maximize promotion
The main aim of handing out a flyer is to spread words about your product or service. Words can get you far most of the time, however, sometimes people are not much interested just by hearing your promotions regarding your products or service. Make use of your flyers to the most and include discounts or promotions in the flyer so that your customer will be interested to take a look at your flyer. Nearly everyone will find it difficult to resist the temptation of getting a price off. This will most likely be an effective trick to promote using flyers.